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SEO Toronto Blog
March 5th, 2008

Mobile browsing - the present and future of the web

First of all I need to apologize for the lack of posts in the last little while. Things have simply been too busy, and unfortunately this blog has suffered from the increased workload around here. But enough with the apologies, on with the article!

I’ve been using my iPhone (yes, in Canada) now for the last couple of months, and of course I love it. Beyond the sheer coolness factor, I have to say that I grow increasingly convinced that it will redefine web browsing, web development and especially local search and advertising for many people. (more…)

December 21st, 2007

The Future of Search is in the Palm of Your Hand

Running an SEO/PPC company provides constant stimulation. I’m forced to stay on top of the latest trends in online marketing, including not only search engine algorithm shifts, but also the evolution of digital media. It’s amazing to see how the modern world is quickly advancing in the ways they access the web and search, and it’s even more amazing to project into the very near future.

It’s easy to see the what future of the internet looks like - it’s about 3″ x 5″ in size, plays music and videos, and is also a great phone. (more…)

June 27th, 2007

What’s a good bounce rate?

Recently while walking through Google Analytics with a client, he asked what the bounce rate was. I explained that it’s simply the measure of people that arrive at a page on your site, and exit, or ‘bounce’ off your site without going any further. These people either found the info they need on that one page, don’t see what they’re looking for, or are confused about where to go from there.

His bounce rate was 25%, and he was worried about that. I was actually quite impressed, as in my experience that’s pretty low! I was going to write a lengthy article on the subject, but Scott from Self Made Minds does such a great job explaining bounce rates, that I don’t need to.  Great article, I’ll be keeping that one on hand!

December 6th, 2006

Keyword Research or

Ever wanted to spy deep inside a competitors search marketing campaign? A competitive intelligence tool from Hitwise shows you exactly which search terms are driving the most traffic to your competitors’ web sites.

Original post by ClickZ Experts

December 6th, 2006

Hot Banana Enters into Channel Partnership with Internet Marketing Firm The Bōkka Group; Agreement Enables The Bōkka (PR Web via Yahoo! News)

Barrie, ON (PRWeb) December 6, 2006 — Hot Banana Software Inc. (www.hotbanana.com), a leader in Web content management software for marketing and a subsidiary of J.L. Halsey (OTCBB:JLHY), today announced that it has entered into a channel partner agreement with the Bōkka Group (www.bokkagroup.com) of Denver, Colo.

Original post by ClickZ Experts

December 5th, 2006

Google As News Archivist

Until recently, it was difficult to find news archives on the web more than 30 days old. That’s changed in a big way with the advent of Google’s News Archive search.

Original post by ClickZ Experts

December 5th, 2006

Highlights from the SEW Blog: Nov. 28, 2006

Featured posts from the Search Engine Watch blog, as well as our customary headlines from around the web.

Original post by ClickZ Experts

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